Meet at IPTV world forum

I will attend the IPTV World Forum in London, on March 23 and 24. Let’s meet to discuss the future of CDNs for IPTV, OTT, mobile and web.

We are joining Edgeware at their booth (#115), come over for a demo! You can register here for free: http://secure.eventadv.com/iptv/step1.aspx

Looking forward to meet you there. Please send an email to my office make an appointment on March 23 or 24.

CDN federation, standards

The number of deployed CDNs within telcos and hosting providers is growing fast. We have deployed a lot of CDNs in the past year, and there is a waiting list for deployments for this year. The need for connecting CDNs together is growing. This post gives more details about our inter-CDN / CDN federation standards and the pilots we do in this area. Read more

IBM partnership, IBM CDN

Jet Stream and IBM have formed a partnership to work together in CDN projects. Jet Stream was contacted by IBM about 9 months ago to learn more about our CDN technologies… Read more

CDN variations

The term CDN is not well-defined. It covers many solutions and applications to geo-optimize delivery.

Read more

Wanted: CDN engineer

Wanted: CDN engineer

Are you a senior engineer? Do you have a proven track record in PHP development, MySQL tuning and scalable software architectures? Do you have a background in IPTV or streaming media technologies? Read more

VDO-X new release…

We just deployed a beta version of an upcoming VDO-X release on our public test platform. The most important new features are: Read more

2010 StreamZilla CDN prices

The StreamZilla online store was updated to reflect the new 2010 pricing for premium streaming services.

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2009, 2010

Ttime for a quick look back on 2009. This was an important year for Jet Stream, VDO-X and StreamZilla:

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Why are telecom operators deploying CDNs?

Telecom operators have a four-way strategy to own an on-net CDN. On-net CDNs offer deeper network penetration with better QoS and larger capacity. The CDNs that we deploy support all popular delivery technologies for the web, mobile and IPTV. This means that the telecom operators can:

  1. optimize on-net traffic flow, reduce backbone and peering load
  2. host and deliver on-net web, mobile and IPTV services
  3. sell CDN resources to content owners
  4. Take back the distribution role in the value chain

External CDNs could only have addressed number 3 in this list. Read more

There is no European market

U.S. based CDNs often ten to think that they can enter the European market by having an office in London, Paris or Amsterdam.
Although there is a European Union, without borders, with free economics and a single currency, there is no single market like there is in the U.S.A.
There are over 25 countries and languages in Europe. You will encounter cultural and language barriers. Opening an office in London also means a geographical barrier.
In southern countries, business is done mostly via personal relations. You need to personally meet, drink, eat and laugh. And again and again. And then they may want to deal with you. Business in Eastern Europe is hard. They don’t trust you. And you should not trust them. Let them pay in advance. In other countries, business is very strict. Polish your shoes if you want to do business in Germany. Don’t small-talk too long.
English people can be very rude. They don’t say their name when they call you. “I need a quote, now!”. The French, oh the French are so chauvinistic. They even have their own words for internet protocols. They don’t do business outside France. They still think that France is the center of the world. Like many people from the U.S.A. still think they are the center of the world.
It is changing though. A younger generation grows up with the Internet. And English is the Internet language. It surprises me how well many international customers speak English, especially Italians and Spanish customers.
We have the luck of being in the Netherlands. Dutch people speak two, three, sometimes four or even five languages. We are a very open society and we have always been internationally oriented, both culturally and trade-wise. We are not that chauvinistic and are open to do business with anyone. As long as you pay.
The European market is also dividid for content, both culturally and by language. Shows who are extremely popular in Germany will never work in the UK, even if they were produced locally with local stars in their native language. The Germans don’t get English jokes and the English don’t get German jokes. Really.
Even if you find a content format that works in multiple countries, you have the language barrier. You have to produce content in multiple languages. Some countries require native spoken content. Other countries want dubbed content. And other countries prefer subtitled content. If you do this wrong, no one will watch your content.
Even pan-European broadcasters like MTV and Discovery have custom channels per country or per language region. 95% of all broadcasters are focussed on just one country or one language region.
There is no pan-European advertisement industry. Take the product overview of giants such as Unilever or Proctor & Gamble, and you wil see that the very same toothpaste product has many different names throughout Europe. Heck, we had Dove soap and Dove chocolat.
So there is no European market. If traffic stays for 90% within your own country, why sign up with a global CDN? Why not work together with a regional player?
In Europe there are a lot of regional streaming providers who do local business only. Over 90% of their business is in their own country. Over 90% of their traffic stays within their own country, even though they claim to be a significant European player.
The problem is that these small players can’t innovate fast enough. They can’t compete on support, technology, infrastructure or price.
As far as I know, our own StreamZilla service is the only CDN that has managed to capture a true European market. Over two thirds of our customers (and our traffic) comes from EU countries. We even managed to become dominant in some markets. Only twenty per cent comes from our home country the Netherlands. And about ten percent is delivered to the U.S.A, South America and the rest of the world. Where we have excellent performance too, by the way: A+ status for each streaming protocol.
StreamZilla has grown large enough to compete with larger, USA based CDN’s. We do offer better customer support. Our performance in Europe is better than most global CDN’s can offer. We have been able to invest in technology. And our rates are competitive.
This is also an opportunity for ISP’s. There is no EU market. Imagine you are a content owner. Why sign up with a global CDN if you can do direct business with an operator who controls both access and distribution in the target market?
Build a CDN and do business in your own country, in your own language, in your own cultural way.
So is this a threat to StreamZilla? Yes and no. We may lose some content owners when they can do direct business with ISP’s. But the content owners still need someone to tie the CDN’s together: to act as an overflow platform, to act as an overlay platform.
So is this a threat to local streaming operators? Yes and no. They will lose the innovation race. StreamZilla already proposed some that they stop doing their CDN part and focus instead on value added services: encoding, asset management, translation services, portal services, custom video players. In some markets this turned into a very successful partnership.
So is this a threat to the global CDN’s? Yes. Sorry!

U.S. based CDN’s often tend to think that they can enter the European market by having an office in London, Paris or Amsterdam.

Although there is a European Union, without borders, with free economics and a single currency, there is no single market like there is in the U.S.A.

There are over 25 countries and even more languages in Europe. You will encounter cultural and language barriers. Opening an office in London also means a geographical barrier.

Read more

Focus!

The CDN industry is still very young. It is an immature industry. Technology is advancing. New players enter the market and existing players keep changing their proposition. They are in trouble.

Lack of focus is killing. I’ve been around 15 years in this industry and I have seen so many companies come and go. Their problem was lack of focus.

Read more

CDNs and Net Neutrality

By patching their networks together, many small and large network operators around the world have built a global virtual network: the Internet. It offers open and global access to any server and service in any connected network. The open and neutral character is what made the Internet the next big thing in humanity. So it is important to keep it open and neutral. And it is important to keep it running.

Iin the past few years, there has been discussion about Net Neutrality. Are ISPs allowed to block services? No? What about spam? Are ISPs allowed to shape traffic? No? Not even if a small number of subscribers can take their entire network down? Are ISP’s allowed to rent network resources to service providers so they can accelerate specific services?

In the USA, the Net Neutrality discussion is very polarized: either you are ‘freedom fighter’ who want laws to make sure that no single bit is discriminated or accelerated, or you are against government involvement and want the TelCos to be able to tune their network.

In Europe, we have a different view… Read more

Modern CDN requirements

About twelve years ago – by lack of available CDNs and CDN technology – we had to develop our own basic CDN technologies, to be able to produce our large-scale webcasts for pop festivals, events, enterprises and governments.

Our requirements back then (1996/1997) were quite simple: Read more

One new CDN per month

London, October 16 2009 - One new CDN per month
Telcos and hosting providers move into the CDN market, powered by Dutch CDN technology

Jet Stream BV, CDN technologies market leader, announced on the Streaming Media Europe show in London that it has licensed and deployed eight CDNs since the latest release of their VideoExchange CDN software suite was launched in March 2009. This announcement was made exactly a year after the software was previewed on the very same show in 2008. Read more

CDN interoperability

I have been advocating cooperation between CDNs, telcos and content owners for many years.

CDN interoperability pilot

I am pleased to announce that we are formally starting a project in the Netherlands with the NPO (Dutch Public Broadcaster, best compared to the BBC), KPN (tier-1 Telco) and SURFnet (academic ISP). Read more

The EU streaming market

So there is no European market. So how do streaming providers make a living if the market is so scattered and diffuse? What are the opportunities and threats? Read more

StreamZilla claims deepest EU penetration

The StreamZilla infrastructure page just got a refresh to reflect the current infrastructure status. The network is now connected to 17 Internet Exchanges throughout Europe and to the New York… Read more

15 years streaming!

On November 4 2009,  we celebrate that it was exactly 15 years ago that I produced my first webcast, and probably the first one in Europe…

Read more…

Oh those Americans…

Personal frustration: Some U.S. based analysts and writers tend to ignore companies that are not active on the U.S. market:

Of the 22.5 billion professional video views served during 2009,  Read more

Streaming Media West, San Jose

Last week I attended Streaming Media West in San Jose. The show is a bit larger than the European show. Some impressions:

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#88 fastest growing in EMEA

Last week, Deloitte published the EMEA 500: the fastest growing tech companies in Europe, Middle-East and Africa.

Jet Stream ranked #88 with 1823% growth in 5 years. Not bad :-)

Logical CDN Layering

The term ‘CDN’ is pretty broad and undefined. So there is a lot of misunderstanding on what a CDN actually is, what it does, what it can be used for, what the core features are, what a CDN should not do and where it is logically placed between the physical network and the content owners.

This document used to be covered under NDA, but I thought it would be informative to share our visions about how to design a CDN technology from the ground up. I get a lot of positive feedback when I present this, so this post is to help you understand our approach on logical CDN layering and hopefully it helps you not to make the design mistakes I have seen in other CDN projects.

This is one of the core IPR parts of our VideoExchange CDN solution. It is a reflection of our +10 years experience in designing, deploying and operating CDNs. There is some pretty unique stuff in here, which has helped us deploy many CDNs in the past years, and has helped our customers enter the CDN market much faster than anyone else… Now don’t copy this, it’s protected stuff and we don’t want to spend money on lawyers. Just license it :-)

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Streaming trends: Fireplace TV

As a CDN, we have access to detailed statistics that give us a great insight in trends in streaming media. But the stats aren’t ours, they are our customers’. So we can’t share them.

Therefore, traditionally, StreamZilla publishes a fireplace stream during the winter months on www.fireplacetv.nl. These streams are watched by ten thousands international viewers and generate many terabytes traffic.

Every year we publish a small report to update our relations on the trends in streaming media: Read more